Brunello Cucinelli

Made slowly, in a village in Umbria.

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The denim

Quiet, tailored denim in soft, lived-in washes, made to go under a cashmere knit.

01 Soft washes

Lived-in light and mid blues, never harsh.

02 Tailored cuts

Slim, straight and gently tapered.

03 Italian making

Cut and finished in Italy.

04 Leather details

Understated patches and trims.

Close up of raw linen

The house

How Brunello Cucinelli began

Brunello Cucinelli built his house around a single idea. In 1978 he began dyeing cashmere in colour, something rarely seen at the time, and from that small, bold step grew one of Italy's most admired luxury companies. Its home is Solomeo, a medieval hamlet in Umbria that Cucinelli lovingly restored and where the company still works today.

Read the story

Inside Brunello Cucinelli

01 Fits & washes

Every Brunello Cucinelli cut and wash, grouped the way you shop.

 02 Size & fit

How Brunello Cucinelli sizes, and how to choose between two.

 03 The story

Solomeo, Umbria, 1978. Where the house comes from.

 04 Care

Keep the colour, keep the shape.

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